These are the things your dealership needs to be doing every day to stay competitive.
The ones most dealers either pay an agency to half-run or stop doing entirely. Here's
what ThrillTek runs for you.
/ 01
Your Inventory Is The Answer
Buyers now ask ChatGPT, Perplexity, and Google AI what to buy before they ever visit a dealer site.
Every unit, comparison, and use-case gets a structured, locally-grounded page written in your voice. The content that AI systems extract and cite. Built around the exact units on your lot, not generic category pages.
/ 02
Aging Inventory Stays Visible
That Pioneer sitting 120 days is bleeding your floor plan. Nobody on the team flags it until end-of-quarter.
The manager command center tracks days-on-lot on every unit and flags aging inventory at the 60-day mark, with daily trend lines so the lot stops being a graveyard of forgotten units.
/ 03
Every Unit Gets A Page
You've got 200 units on your floor and four sad blog posts on your site. Buyers searching for specific stock find nothing.
Every unit on your lot gets its own page. Stock number in the URL, VIN on the page, written in your dealership's voice, built around your local market, with live pricing, photos, and matching rebates.
/ 04
Delivery Photos Go Live
Your sales rep snaps photos at a delivery. They sit on their phone. Maybe someone posts one next Tuesday. The moment is gone.
Sales uploads from the parking lot. The Creator writes it in your voice. The Editor checks it. Once trust is earned, it publishes itself. Facebook and Instagram in a carousel. During the learning phase, a human operator on our end catches edge cases first. Every delivery, every time. Zero touches from your side.
/ 05
Comments Get Answered
Facebook comments pile up for hours. Instagram DMs go unread. Every ignored question is a buyer walking away.
Every real question gets a reply in your voice: inventory, pricing, financing, hours, promos. Spam gets filtered automatically. While the agent learns your tone, an operator on our team reviews the edge cases. Once trust is earned, replies go out on their own. Nothing hits the back burner.
/ 06
You See Your Competitors
The dealer 12 miles away dropped prices on four Talons yesterday. You'll find out next week, after you've already lost the deal.
Every competitor within your market is scraped daily: their inventory, their prices, their stock movement. Surfaced in a live dashboard so you stop flying blind on who's doing what.
/ 07
Your Google Territory, Mapped
Your Google Business Profile hasn't been touched since 2023. You have no idea where in your market competitors are outranking you.
Your rank across every buyer keyword in your territory is mapped daily on a geospatial grid. You see exactly where competitors own the search results and where you do. Reviews get drafted responses in your voice. Actionable insights, not vanity metrics.
/ 08
Honda Promos, Same Day
Honda drops a new rebate. You find out from your OEM rep next Thursday. Two weekends of sales already gone.
The moment Honda publishes a new rebate, loyalty offer, or financing promo, you pull it and push it live in two clicks. Rebates render on the unit page, in the payment calculator, in the schema markup. Everywhere buyers look.
/ 09
The Routine Runs Itself
You're trying to handle sales, service, follow-ups, and half the marketing yourself. The routine should run without you thinking about it.
Every agent earns its own trust per dealer: delivery, responder, content, reviews. First handful of actions get a human operator's review on our end. Once trust is earned, routine actions run autonomously. Once it's fully earned, judgment calls do too. Your side never touches an approval queue.